Provided by elliott AG, Zurich.
SolarSunflowers
Digital art in New York City
SolarSunflowers: an innovative art project
Digital sunflowers for climate awareness and social commitment: at this year's Climate Week NYC, the Zurich-based artist duo Sara Kieffer & Lucien Woodtli realized the SolarSunflowers project. Visitors were able to plant digital sunflowers via an app and thus trigger donations for the organization Artists for Humanity.
October 01, 2024
An interactive augmented reality installation helps to raise awareness of climate change and sustainability: At Climate Week NYC, Zurich-based artist duo Sara Kieffer & Lucien Woodtli (Studio 697 THz) implemented the SolarSunflowers project. From September 25 to 27, visitors were able to plant digital sunflowers via an app, encouraging them to reflect on climate change and sustainability, but also on the power of community. 261 sunflowers were planted collectively. Each one triggered a donation of 50 Swiss francs (~53 euros, ~59 US dollars, ~44 British pounds) to the non-profit organization Artists for Humanity. This innovative art project brings together creativity and activism in the spirit of positive change brought about by collective action.
Kieffer & Woodtli realized the project with students from the Institut auf dem Rosenberg, an internationally renowned private school in St. Gallen, Switzerland. Together, they form the art initiative Blue Nomad Community, which is dedicated to a better future for people and the environment. All proceeds from the sale of their digital artworks go to various charities that are committed to environmental protection and sustainability.
Provided by elliott AG, Zurich.
SolarSunflowers
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